Just My Type

Describes how Helvetica and Comic Sans took over the world; why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco; the pivotal moment when fonts left the world of Letraset and were loaded onto computers; and more.



'Don't miss this' Lauren Laverne, Grazia 'Reading this book may just change your life ... it'll make you appreciate the beauty - and sometimes the horror - that is all around you' Time Out Just My Type is a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers and typefaces became something we realised we all have an opinion about. Quirky, obsessive and enthralling, Just My Type reveals what may be the very best and worst fonts in the world - and what your choice of font says about you. 'If you have ever looked at the drop-down menu in Word and wondered what a Garamond is, or what's meant to be new about Times New Roman, Garfield will be just your type' Daily Telegraph